A roadmap in days.
Then straight to work.

Fleet reviews the data across your connected systems, finds what is broken, missing and worth pursuing, and sizes each opportunity. Our strategists shape that into a prioritized plan, and the first priorities go into work as soon as you agree on them.

Talk about your priorities

Man wearing Martin Dingman sneakers, beige trousers, and a navy blazer in a stone courtyard.

Featured work / Martin Dingman

Three years. Growth that compounds.

A premium product. A loyal following. Ambitions for more. We connected Martin Dingman’s website, paid media, SEO, email, conversion optimization, and affiliate marketing to reach new customers and bring them back. Revenue nearly doubled across three years of partnership.

+93%
Revenue growth
+76%
Organic revenue
+239%
Paid media revenue

Explore the Martin Dingman story

A faster way to plan

Planning shouldn’t stall the work.

Roadmaps used to be long projects. Weeks of discovery and audits, then a stack of decks, then a hand-off. By the time the plan was ready, the team had spent months away from the work it was meant to direct.

Fleet changed how we build them. Specialist agents read the data across your systems in days, so the plan arrives while the findings are still current, and the first priorities move into execution right away.

Strategy led by people. Legwork done by Fleet.

How it works

From your data to a working plan.

Review the whole picture

Fleet reads across your connected systems at once: analytics, your store, paid media, email, search and the site itself. Problems that sit between channels surface instead of falling through the gaps.

Find the breaks and gaps

Broken tracking, pages losing traffic, campaigns spending without return, flows that stopped firing. Fleet flags what is broken, what is missing and where the openings are.

Size and prioritize

Each finding is sized by its likely effect on revenue and the effort it takes, so the order of the work comes from the numbers.

Lay out the plan and start

The roadmap sequences the work and names who owns each piece. The first priorities move straight into execution, and the plan updates as results come in.

Your strategist reviews every finding and agrees the priorities with you before the work begins. People lead the strategy and oversee the work throughout.

What you get

A plan that’s already moving.

Prioritized opportunities

A ranked list of what to fix and what to pursue, each with its expected impact and the effort involved.

A sequenced roadmap

What happens first, what follows and why, across every channel, with a clear owner for each piece.

Work already underway

The first priorities move into execution as soon as you agree on them, so results start building while the rest of the plan is still ahead.

A plan that stays current

Fleet keeps reading the data after the roadmap ships, so priorities adjust as results come in and conditions change.

People + Fleet

More capacity. Compounding results.

Your strategist leads the roadmap: setting the goals, weighing the trade-offs and deciding what goes first. Fleet’s specialist agents do the reading, the sizing and much of the execution, grounded in your brand context and connected data.

People review the work and remain accountable for decisions.

Explore how Fleet works

The LimeLight Loop

Small changes, made every day, add up.

KNOWLEDGE EXPANDS one more pass, one more thing proven Listen Read the evidence. Find the question worth asking. LL Operate Choose a priority. Put the right people and agents to work. OO Observe Watch what changes after the work ships. OO Prove Separate what the evidence supports from what it doesn't. PP
KNOWLEDGE EXPANDS one more pass, one more thing proven Listen Read the evidence. Find the question worth asking. LL Operate Choose a priority. Put the right people and agents to work. OO Observe Watch what changes after the work ships. OO Prove Separate what the evidence supports from what it doesn't. PP
  1. ListenRead the evidence. Find the question worth asking.
  2. OperateChoose a priority. Put the right people and agents to work.
  3. ObserveWatch what changes after the work ships.
  4. ProveSeparate what the evidence supports from what it doesn’t. Carry that learning into the next priority.

LimeLight has done a great job listening and understanding not only our business and how it works, but also the struggles we face. A lot of marketing agencies have the stigma of getting a client and working on a project so they can get paid. With the LimeLight team, it has always felt like a true partnership.

George Yaghmour · KEY Industries

Let’s talk

Let’s find your next priority.

Tell us what you want to change. We’ll help you find the right place to start.

Start a conversation

Tech partnerships

Your platforms. Read together.

Fleet works across the platforms your business already runs on, so the roadmap reflects the whole operation rather than one channel.

  • SCAYLE
  • WordPress
  • Klaviyo
  • BigCommerce
  • Shopify Plus
  • Salsify
  • Google Partner
  • Microsoft
  • Meta
  • LinkedIn