LimeLight Marketing

We build the machinery of modern commerce.

Expert strategy. AI-powered execution. One team connecting your marketing, website, and data.

Let’s talk

A new way of working

Thorough should be practical.

LimeLight brings marketing expertise, engineering, and AI together to give your business more capacity to grow. We build the systems, run the work, and stay accountable for the decisions behind it. That gives our team more room to investigate deeper, act on what matters, and keep improving.

We call it co-intelligence: our people and AI agents working side by side, with people setting direction and staying accountable for every decision.

Built around your priorities. Connected across your business.

Our clients

Trusted by brands with more ahead.

  • Adidas
  • Southern Tire Mart
  • Knix
  • Morton Salt
  • Martin Dingman
  • Backyard Discovery
  • Creative Candles
  • Step2
  • Pitsco
Man wearing a navy suit and brown leather dress shoes on a stone path in a villa garden.

Martin Dingman

93% sales growth over three years. View case study Boxer wearing Adidas Combat Sports gloves in a gym. Image courtesy of Adidas Combat Sports.

Adidas Combat Sports

180% growth in new customers. View case study Hand holding a canister of Morton Iodized Salt on a wooden table.

Morton Salt

Modernizing the digital presence for an American icon. View case study

Our services

Win the next customer. Give them a reason to stay.

One team connecting how customers find you, choose you, and come back.

01 /

Websites

Make it easier for visitors to become customers.

Website strategy · Design & development · Ecommerce

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02 /

Paid Media

Reach the right people and improve how your investment performs.

Paid search · Paid social · Campaign optimization

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03 /

SEO & AI Search

Help customers find you wherever they look for answers.

Technical SEO · Content · AI visibility

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04 /

Conversion Optimization

Turn more of your existing traffic into customers.

UX research · A/B testing · Landing pages

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05 /

Email & Retention

Build relationships that keep customers coming back.

Email · SMS · Lifecycle automation

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06 /

Data & Connected Systems

Connect your information and turn findings into action.

Analytics · Integrations · Automation

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Man wearing Martin Dingman sneakers, beige trousers, and a navy blazer in a stone courtyard.

Featured work / Martin Dingman

Three years. Growth that compounds.

A premium product. A loyal following. Ambitions for more. We connected Martin Dingman’s website, paid media, SEO, email, conversion optimization, and affiliate marketing to reach new customers and bring them back. Revenue nearly doubled across three years of partnership.

+93%
Revenue growth
+76%
Organic revenue
+239%
Paid media revenue

Explore the Martin Dingman story

It’s been a great experience. Probably the best agency experience I’ve had. You all have this stuff locked down.

Adam Walker · Sunnyland Farms

Meet Fleet

More capacity. Compounding results.

Fleet is the agentic system we built to expand what our people can do for your business. Specialist AI agents work from your brand context and connected data. Our team sets the priorities, reviews the work, and stays accountable for the decisions. For you, that means more room to investigate an issue, implement the fix, and follow through on what happens next.

It’s co-intelligence, engineered into how we work your account.

See how Fleet works

The LimeLight Loop

Every loop teaches us something.

KNOWLEDGE EXPANDS one more pass, one more thing proven Listen Read the evidence. Find the question worth asking. LL Operate Choose a priority. Put the right people and agents to work. OO Observe Watch what changes after the work ships. OO Prove Separate what the evidence supports from what it doesn't. PP
KNOWLEDGE EXPANDS one more pass, one more thing proven Listen Read the evidence. Find the question worth asking. LL Operate Choose a priority. Put the right people and agents to work. OO Observe Watch what changes after the work ships. OO Prove Separate what the evidence supports from what it doesn't. PP
  1. ListenRead the evidence. Find the question worth asking.
  2. OperateChoose a priority. Put the right people and agents to work, in sync.
  3. ObserveWatch what changes after the work ships.
  4. ProveSeparate what the evidence supports from what it doesn’t. Carry that learning into the next priority.

Built around your priorities

Start where your business needs us.

01 /

Solve a specific problem

A focused engagement for a website, search, conversion, or data challenge. We agree on the priority and what success looks like, then assemble the skills to address it.

02 /

Run connected growth

Ongoing strategy and execution across the channels that matter to your business. A shared set of priorities connects acquisition, the website, and retention.

03 /

Build lasting capability

Bring Fleet into the work your team needs to do repeatedly. We define the workflow, connect the relevant context, and establish how people review and direct it.

Let’s talk

What would you change if you had more capacity?

Let’s find your next priority

From our team

Recent insights

Email Segmentation and Personalization: How We Decide Who Gets Which Email

Segmentation decides who gets an email and personalization decides what each group sees. Here’s how we use both, with Martin Dingman’s six-audience holiday launch as the worked example.

Read article

Should you increase your PMax budget before Black Friday?

Raise PMax budgets before Black Friday when the campaign is budget-limited, clears breakeven ROAS and the stock can ship. Includes worked math and a decision table.

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Are your products showing up in AI shopping? How to read Merchant Center's report

Find Merchant Center's AI performance report, read share of voice correctly, including the 100% trap, and turn one finding into a verified feed change.

Read article

Tech partnerships