Performance Max creative A/B testing: what to test and when to trust the result
Plan a PMax creative A/B test with a clear hypothesis, sensible timing and a decision rule. Learn how to judge results and handle holiday promotions.
Read articleTechnology partners
LimeLight + Salsify
Your product's content should be organized and delivered everywhere it matters. As a certified Salsify Partner, LimeLight helps brands create, organize, and syndicate product content that moves seamlessly from backend to buy box. Whether you're launching a new channel, expanding globally, or trying to win the digital shelf, we'll help you get more from Salsify, faster.
What Sets Us Apart as a Salsify Expert
Seamless Setup
End-to-End Implementation
We take the complexity out of setup. From data model design to channel configuration and team training, we deliver a Salsify instance that fits your workflows and grows with them.
Centralized Content
Product Content, Centralized
Say goodbye to scattered spreadsheets and inconsistent listings. We help you centralize, enrich, and standardize product data so it's accurate, consistent, and always channel-ready.
Shelf Optimization
Digital Shelf Optimization
Winning the digital shelf means more than showing up, it means standing out. We help you optimize product pages with rich content, robust attributes, and the metadata retailers prioritize.
Smart Syndication
Scaled Syndication
We connect your content to every destination it needs to go, fast. Whether you're managing hundreds or thousands of SKUs across multiple channels, we make sure your data flows cleanly and compliantly.
Integrated Workflows
All Systems Integrated
Salsify doesn't live in a silo and neither should your product content. We integrate your PIM with ERP, DAM, ecommerce platforms, and more to create seamless, efficient workflows.
People + Fleet
More capacity. Compounding results.
Our marketers, engineers, and AI agents work together around your priorities. Fleet brings specialist agents into the research and execution, grounded in your brand context and connected data.
People set direction, review the work and remain accountable for decisions.
Let’s talk
Let’s find your next priority.
Tell us what you want to change. We’ll help you find the right place to start.
From our team
Recent insights
Google Ads channel prioritization: what it changes before BFCM 2026
Google's new channel prioritization and budget allocation controls let you rank the channels inside a campaign and cap spend on the Low priority ones. What Google has documented, what it hasn't, and how we'd handle it before Black Friday and Cyber Monday.
Read articleGoogle Brand Profiles: What Merchant Center Sellers Can Claim and Control
Google brand profiles show a brand's images, description, shipping, returns and promotions when shoppers search its name. Where the information comes from, who can claim one today, and what to fix in Merchant Center first.
Read article