Ecommerce Social
Media Marketing

Your customers are scrolling. Are they stopping for you?

At LimeLight, we help ecommerce brands turn social media into a performance channel. We build social strategies that connect, convert, and create brand affinity.

Whether you need paid campaigns, organic content, or full-funnel engagement, we bring the creative, strategy, and data to make social drive real results.

Why Social Media Matters in 2025

The platforms evolve fast, but the goal stays the same. Relevance. Visibility. Connection. Social is where discovery happens.

It’s where customers discover and fall in love with brands. And with AI now influencing content delivery, timing, and engagement, your strategy needs to be both human and algorithm-aware.

Stop the Scroll

We create content and ads that capture attention and spark interest in seconds.

Build a Recognizable Brand

Consistency and creativity turn casual followers into loyal customers.

Drive Conversions & Retargeting

We connect social engagement with performance outcomes, from PDP visits to cart completions.

Leverage AI to Amplify Reach

We use AI tools for content ideation, timing optimization, and performance predictions.

What We Solve

Social shouldn’t be disconnected from your ecommerce goals. We help brands transform social from a distraction into a demand engine.

  • Disjointed or Inconsistent Content: Your feed feels off-brand or out of sync with your campaigns. We unify voice, creative, and cadence.

  • Low Engagement & Reach: You’re posting but not getting results. We adjust format, frequency, and hooks to improve performance.

  • Creative Fatigue: Your ads and content are stale. We build new assets that reflect trends, brand tone, and buyer psychology.

  • Lack of Full-Funnel Integration: Social is siloed from your website and marketing. We connect it with CRO, email, and paid media strategy.

  • No Clear Social Strategy: You’re reactive. We build a proactive, AI-informed plan that aligns with your audience and growth goals.

Our Social Media Marketing Framework

Our five-step approach builds a social presence that’s strategic, engaging, and tied to real business outcomes.

Social Audit & Brand Alignment

We evaluate current performance, brand consistency, and audience behavior to understand where you stand.

Platform & Persona Strategy

We identify where your audience is most active and tailor content strategies based on buyer personas and intent.

Content Planning & Creative Production

We develop monthly content calendars, visual assets, and post copy designed for engagement and conversion.

Paid & Organic Integration

We align paid campaigns with organic content to maximize performance across Meta and LinkedIn.

Reporting & Optimization

We track KPIs, analyze post and ad performance, and iterate quickly to improve reach, engagement, and ROI.

Why Choose LimeLight for
Social Media

Ecommerce Experience First

We understand the ecommerce buyer journey and build social strategies that support it from discovery to retention.

Creative That Converts

We combine compelling visuals, thumb-stopping hooks, and copy that connects to drive engagement and sales.

AI-Informed Strategy

We use platform data, predictive analytics, and content performance tools to make smarter creative and scheduling decisions.

Platform-Specific Expertise

From Meta to LinkedIn, we tailor content to each platform’s strengths, formats, and user behavior.

Performance-Driven Approach

Social isn’t just about likes. It’s about measurable outcomes like revenue, AOV, and repeat engagement.

Proven Success Stories from Our Clients

Case Study

Martin Dingman

A social-first paid media strategy drove 127% revenue lift and peak social engagement during the promo.

Case Study

Step2

We led the Salsify implementation tied to social and paid media efforts, improving content velocity, and unify product storytelling for retail marketing.

Let's Make Your Social Media
Work Smarter

Whether you’re looking to launch paid campaigns, level up your content, or integrate social into your ecommerce funnel, LimeLight brings the strategy, creative, and results.