Custom Development
for
Ecommerce
Your tech stack should power growth, not prevent it. LimeLight’s custom development services eliminate friction, unlock functionality, and give you the flexibility to innovate, without limitations.
Whether you’re migrating platforms, optimizing for AI, or need tailor-made solution, we build custom solutions when it’s the best solution.
Why Custom Development Matters
Today’s ecommerce isn’t one-size-fits-all, and your site shouldn’t be either. With AI transforming user expectations and backend complexity growing fast, custom development isn’t just a luxury. It’s a strategic necessity.
Here’s why it matters more than ever:
Future-Proof Functionality
Personalization at Scale
Connect systems, data, and tools to enable dynamic content, predictive offers, and tailored journeys.
Frictionless Operations
Eliminate redundant workflows and bloated martech stacks through automation, integrations, and smart system design.
Platform Power Plays
Build on Shopify or BigCommerce with flexibility, precision, and freedom that off-the-shelf themes can’t offer.
What We Solve
We specialize in solving the invisible, but expensive issues that stall growth, kill conversions, and frustrate teams.
“We can’t scale on our current tech.”
How We Solve It:
Custom apps, backend dev, and APIs that extend your platform’s potential, without a full rebuild.
“Our team wastes hours on manual work.”
How We Solve It:
Automated workflows and backend systems that save time, reduce errors, and free up bandwidth.
“We can’t get systems to talk to each other.”
How We Solve It:
Seamless integrations across ERP, OMS, CRM, and ESPs like Klaviyo, HubSpot, and custom stacks.
“We’re not ready for AI.”
How We Solve It:
We lay the groundwork for AI-readiness with clean data structures, behavioral triggers, and modular code.
Our Custom Development Process
Every build starts with clarity and ends with capability. Here’s how we transform complexity into conversion.
Discovery & Technical Audit
We align on business goals, audit your architecture, and map platform limitations and opportunities.
Solution Architecture
From database design to custom features, we engineer an approach that balances flexibility with performance.
AI-Ready Integrations
We build with tomorrow in mind, implementing structures and APIs that support AI tools, personalization, and machine learning.
Development & QA
Our full-stack team develops and tests custom solutions across Shopify, BigCommerce, and headless frameworks.
Launch & Optimization
We deploy with precision and stay engaged to iterate, enhance, and evolve your experience based on real user behavior and business needs.
Why Choose LimeLight for
Custom Development?
We’re not just developers, we’re ecommerce specialists with strategic brains and technical hands. We don’t just build cool stuff. We build the right stuff aligned to your customer, your stack, and your vision for scale.
Ecommerce-Native Expertise
Built for Scale & Speed
AI-Forward by Design
Cross-Functional Alignment
Proven Client Wins
We’ve helped ecommerce brands:
- Cut manual fulfillment tasks by 80% with custom ERP integrations
- Increase AOV by 27% through personalized product bundling logic
- Enable predictive recommendations with AI-ready data models built into Shopify Plus
- Reduce development backlogs by 60% through modular builds and reusable components
Ready to Build What Your Business Really Needs?
If you’re outgrowing your templates, your team, or your tech, we’re the partner that can build what’s next and make sure it works. With LimeLight, custom doesn’t mean complicated. It means capable.