How We Bridge UX, UI, and Dev on BigCommerce Using Tailwind and Fractal

BigCommerce gives brands a lot of flexibility—but with that freedom comes (read: great responsibility) the pressure to build smart. Design can’t be siloed. Development can’t be an afterthought. And handoffs? Ideally, they don’t even feel like handoffs. That’s why, when we redesign websites, like Sunnyland Farms, we think about systems. Not just beautiful mockups. Not […]
How To Install TailwindCSS on a BigCommerce Stencil Theme

Build Faster. Design Smarter. Launch Stronger. This guide walks through how to integrate TailwindCSS into a customized BigCommerce Stencil theme. It’s designed to help ecommerce brands and developers streamline their workflow, modernize their frontend, and deliver high-impact storefront experiences. Why BigCommerce? BigCommerce is more than just a platform. It’s a powerful foundation for building large-scale, […]
Web & Analytics Trends 2025: What Ecomm Brands Need to Know to Stay Ahead

In a digital landscape that shifts by the minute, 2025 isn’t just another year—it’s a defining moment for ecommerce brands ready to transform their digital presence from functional to phenomenal. The future isn’t waiting. It’s already here. And it’s reshaping how users experience, engage with, and respond to websites and analytics. Let’s dive into a […]
Five Great Apps to Improve Your BigCommerce Storefront

Running an online store on BigCommerce means you need a storefront that works as hard as you do. Whether you sell electronics, home goods, apparel, or any other mid-end consumer products, the right apps can enhance your site’s functionality and improve the overall shopping experience. In this post, we’ll explore five top BigCommerce apps that […]
5 Killer BigCommerce Features for Enterprises

Introduction When it comes to enterprise ecommerce, choosing the right platform can make or break your online success. BigCommerce is an ecommerce platform known for its robust capabilities, extensibility, and enterprise-friendly features that help large online stores thrive. Many businesses often compare BigCommerce vs Shopify when evaluating scalable solutions for growth. Both platforms offer a […]
WooCommerce to BigCommerce Migration: 5-Step Process

Migrating your eCommerce website from WooCommerce to BigCommerce is a significant undertaking for any growing business. WooCommerce is a solid platform for start-ups and small stores, but as your business expands you might require more robust features and scalability than WooCommerce offers. BigCommerce, a SaaS eCommerce platform, comes with powerful built-in features, high performance, and […]
BigCommerce Cost Reduction: Lower Your Total Cost of Ownership with SaaS

Running an online store on a custom .NET or legacy platform can drain your budget with hidden expenses. Every new feature requires extensive development, and every security update or server issue demands your IT team’s attention. If you’re concerned about your eCommerce platform’s total cost of ownership (TCO), it may be time to consider a […]
How to Justify the Cost of Your Ecommerce Website

Let’s talk about the elephant in the room: ecommerce website costs. Whether you’re looking at a new site or migrate to a new platform, the numbers can be eye-watering. But here’s the thing: understanding what goes into a successful ecommerce website helps explain why “cheap and quick” often leads to lost sales and frustrated customers. […]
Making the Right Ecommerce Platform Choice: Shopify vs BigCommerce

Update – August 1, 2025: The story gets more interesting with the announcement of Commerce.com from BigCommerce. Read our take to see how this might impact your decision on Shopify vs BigCommerce. Choosing an ecommerce platform impacts everything about your business — from daily operations to long-term growth potential. While BigCommerce and Shopify lead the […]
Using AI to Optimize Ecommerce Search: Beyond Basic Product Discovery

Site search might seem like a solved problem. After all, if Google can understand complex queries, why can’t your ecommerce site? The reality is that most online stores are still stuck with search functionality that barely understands basic keywords, let alone customer intent. While everyone’s talking about AI, let’s cut through the hype and look […]