5 Red Flags It’s Time to Migrate from WooCommerce to Shopify
Every growing ecommerce brand hits a tipping point where their platform either propels them forward or drags them down. WooCommerce might have been a great starting point, but what got you to where you are today may not get you to the next milestone. It may be time to explore Shopify—a platform built for scalability […]
We Tried OpenAI Operator—Here’s What Ecommerce Brands Need to Know to Succeed in the Age of AI Shopping Agents
The way consumers shop online is rapidly changing. This time, the shift isn’t about new payment methods, flashy website redesigns, or social commerce trends. It’s about AI shopping agents, like OpenAI Operator, that are starting to do the shopping for customers. We predicted way back in 2023 that AIs would start shopping for people, and […]
Is Your Ecommerce Website Leaving Money on the Table? How to Improve Website Conversion Rates
In today’s fast-paced digital world, having an ecommerce website that attracts visitors is only half the battle. The real challenge lies in converting those visitors into paying customers, and there are a myriad of factors fighting against you including incredibly short attention spans, competitor promotions, and even your own website. If your website isn’t performing […]
Ensuring New Websites are ADA Compliant
Isn’t it amazing how integrated the internet and everyday experiences have become? Storefronts and restaurants, even those that are still seen as mostly brick-and-mortar locations, have seen the line between their digital presence and physical location blur. This new age of connectivity has made shopping, getting services, and making financial decisions easier than ever. At […]
Guide to CRO: How Implementing Simple A/B Tests Can Accelerate Your Ecommerce Sales
Whether it’s encouraging add-to-carts, boosting email signups, or gaining product reviews, increasing conversions is the key to growing your ecommerce business. That means you need to constantly make changes that encourage consumers to take action or remove the obstacles that keep them from doing so. But every change you make carries a risk. Will redesigning […]
SEO Tips for Shopify Sites: Guide to Getting Your Shop Found Online
Shopify is the one of the most popular ecommerce platforms for online shops today, and for good reason. Its interface is simple to use and helps retailers showcase their inventory online easily. But once your Shopify site is launched, how do potential buyers find you through Google? In this guide, we will go over some […]
Why Your Ecommerce Site Needs a Technical SEO Strategy
In today’s world, having a website for your ecommerce business is a necessity. However, just having a website isn’t enough. You need to ensure that your website is visible to your target audience, and that’s where search engine optimization (SEO) comes in. Technical SEO is an essential component of any ecommerce site’s SEO strategy. In […]
Signs You Need a Website Redesign
Your website is an integral part of your business. Essential to any digital marketing strategy, your website helps you build online credibility, create brand awareness, and often serves as your online storefront or marketplace. But if you never update your website, what should be a boon to your business becomes a bane instead. A poorly […]
How to Develop a Successful Website Redesign Project Plan
You might find that a poor user interface is preventing customers from working their way through your conversion pipeline. Or perhaps your content is outdated now that your product or customers’ needs have changed. You might even be in the middle of a rebranding initiative, and want to show visitors why you’re the number one […]
Is Your Website ADA Compliant?
In web design, digital production, and well any kind of marketing really, we sure do love our acronyms: EOD, ROI, TTYL, RFP, HAKAS, and one you’ve likely heard of, ADA. The Americans with Disabilities Act or ADA, covers more than you might expect. It’s not simply providing guidelines for physical access, although it does that […]
