Midjourney Prompts and You! Learn to Love Your AI Robot Overlords
Can you believe that no one is talking about AI?! You’d think it’d be everywhere by now, but here we are the very first blog you’ll read about the likes of AI. What a time to be alive. For real though, like seemingly every other business these days we’ve begun to incorporate AI into our […]
Liquid Death: How Brand Positioning Made Canned Water Worth $700 Million
It’s canned water, Michael. What could it possibly be worth? Following the latest round of fundraising and valuations, about $700 million! What on the surface seems like a simple idea (good, clean water served in a tallboy beer can) is made unique with an irreverent brand positioning that aims to murder your thirst. Liquid Death has seemingly […]
Is Your Website ADA Compliant?
In web design, digital production, and well any kind of marketing really, we sure do love our acronyms: EOD, ROI, TTYL, RFP, HAKAS, and one you’ve likely heard of, ADA. The Americans with Disabilities Act or ADA, covers more than you might expect. It’s not simply providing guidelines for physical access, although it does that […]
The Evolution of Logo Design
Why do you think that companies like to change their logo identity or branding? Most of the time, it is because they want to keep up with new logo design trends as they develop to avoid falling behind their current or emerging competitors. It may be that a company has decided to undergo a sudden […]
Everything You Need to Know About Custom Logo Design
Your company logo is the face of your brand. It introduces your brand, sets a precedent for the company’s personality, and provides a visual for the public to recognize and make a connection with. For that reason, a well-designed logo can contribute to business success, while a substandard company logo can imply amateurishness and turn […]
4 Reasons Good Logo Design is Important to Your Business
Logos are the chief visual component of a company’s overall brand identity. They are often the first thing someone notices, and logos can help potential customers remember you. For these reasons, a well-designed logo can contribute to business success while a substandard logo can imply amateurishness and turn off potential customers. Your company logo should […]
