Tell a compelling
brand story.

Brand package

Crafting and telling your brand story in a way that resonates with your customers and sets you apart from the competition can be tough. Even the most experienced marketers often get stuck when it comes to articulating a message that resonates in the way you desire. We’ve been in your shoes and that’s why we developed a solution to help you overcome this challenge. Our process helps marketing teams and business owners articulate and communicate a well-crafted brand story that resonates with your customers and sets you apart from the competition.

1st phase: Clarify

We start by getting to know your brand. We’ll immerse ourselves understanding who you’re trying to reach and what you want to be known for. The result is clarity around your position in the market and how your brand should align to your goals.

Deliverables include

  • Discovery session
  • Interviews with clients
  • Assess competitive landscape
  • Interviews with owners and staff
  • Review existing marketing materials
  • Deliver competitive analysis

2nd phase: Explain

We’ll continue by defining your brand. This means we define the unique value your brand offers to the market, and how you tell your story in a way that makes you stand out. The result is a foundation for your brand communication - messaging and visuals.

Deliverables include

  • Customer-focused copy style
  • Unique value proposition
  • Value pillars
  • Message building blocks
  • Talking points for customer journey stages
  • Elevator speech
  • Company Boilerplate
  • Brand Story Narrative

3rd phase: Depict

We’ll wrap up with a package of useful brand assets. Once you’re ready to execute marketing and sales campaigns that tell your story, we’ll provide the practical assets required. The result is a cohesive set of elements that bring your brand to life.

Deliverables include

  • Company profile video
  • Brand brochure
  • Website content
  • Marketing roadmap

We also know that every brand is unique and at a different phase in its journey. Therefore, the LimeLight Marketing Brand Package can be configured to supply only what you need – any or all of the elements above.

Are we a good fit for you?

Let's chat and find out! Fill out the form below to start the conversation. Tell us what you've got in mind and we'll be in touch to schedule a time to dig in a little deeper.

How can we help you?