Google Merchant Center Overview: Optimizing Your Free Google Shopping Listings
As an ecommerce vendor, you know the importance of optimizing your product information to climb the ranks in search engine results pages (SERPs). But what you might not know is that there’s a super-easy way to optimize data across all your Google platforms at once. And doing so can instantly put your product listings at […]
SEO Tips for Shopify Sites: Guide to Getting Your Shop Found Online
Shopify is the one of the most popular ecommerce platforms for online shops today, and for good reason. Its interface is simple to use and helps retailers showcase their inventory online easily. But once your Shopify site is launched, how do potential buyers find you through Google? In this guide, we will go over some […]
Why Your Ecommerce Site Needs a Technical SEO Strategy
In today’s world, having a website for your ecommerce business is a necessity. However, just having a website isn’t enough. You need to ensure that your website is visible to your target audience, and that’s where search engine optimization (SEO) comes in. Technical SEO is an essential component of any ecommerce site’s SEO strategy. In […]
AI on the Rise: How SEO & Content Will Be Impacted
It’s an exciting time in the world of SEO and digital marketing. If you haven’t heard, a new artificial intelligence (AI) tool called ChatGPT, has taken the world by storm since its release last November. It’s an online chat tool that can have full human-like conversations. What’s most impressive is that it can generate long-form content, […]
Google Analytics 4: What You Need to Know and How to Prepare
On July 1, 2023, Google will officially launch its new analytics platform, Google Analytics 4. There’s still time for you to set your account up and prepare for success. Learn more in our guide below. What is Google Analytics 4? Google Analytics 4 (GA4) is a brand-new version of Analytics. It was launched in […]